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With thorough preparation and a spirit of integration, Hai Phong made a strong impression at the Autumn Fair 2025, one of the year’s key trade promotion events.
Strong appeal
From the very first days of the 2025 Autumn Fair at the Vietnam Exhibition Center in Ha Noi, Hai Phong’s pavilion became a “hot spot” for visitors and shoppers.
A total of 37 Hai Phong-based enterprises participated in the fair, showcasing high-quality products certified under the OCOP program and meeting food safety standards with careful investment in packaging and branding. Their offerings ranged across various sectors such as agricultural products, high-tech goods, models, light machinery and equipment, traditional industrial products, handicrafts, startup products, food, and beverages. This meticulous preparation helped Hai Phong score points with consumers, reflecting a city that is transforming strongly in its production and business mindset.
During the fair (from October 25 to November 4), Hai Phong’s pavilion attracted large crowds of visitors, averaging 12,000 to 15,000 per day, and nearly 30,000 on weekends, generating direct sales revenue of 200 to 300 million VND.
Beyond product promotion, the fair also served as an effective trade bridge connecting Hai Phong businesses with numerous partners within and outside the city. Many investors and entrepreneurs visited Hai Phong’s pavilion to learn about investment incentives, opportunities in industrial parks and economic zones, and prospects for business cooperation.
“We have taken part in many trade promotion programs, but this is the largest fair we’ve ever attended, and it has brought the most positive results. Through the event, we reached more customers and signed a contract to supply 2.9 tons of honey,” said Nguyen Thi Thanh Huyen, Chairwoman of the Board of Directors and Director of Viet Y Honey JSC.
Expanding trade opportunities
Hai Phong’s presence at the Autumn Fair 2025 not only carried the purpose of trade promotion but also vividly reflected the city’s vision for sustainable economic development and deeper integration. In the context of Vietnam promoting a shift toward green and circular economic models, Hai Phong demonstrated a clear determination to bring local products into global value chains.
The fair was also an opportunity for Hai Phong enterprises to learn, exchange experiences, and access new technologies and market trends, a foundation for building a dynamic, creative business community that plays a key role in modernizing the local economy.
Through the Autumn Fair 2025, Hai Phong recorded many positive signals in supply chain connectivity, local brand building, and domestic trade promotion. This is considered an important stepping stone for the city to continue implementing its strategy toward a green economy, high-tech industry, and sustainable commerce in the near future.
HUYEN TRANG
