Hai Phong has a strong foundation for developing cultural industries by transforming its traditional assets into new drivers of growth in the digital era.
Drawing on thousands of years of history and an abundant cultural heritage, Hai Phong is taking a balanced and effective approach to revitalizing its heritage values, contributing to the development of Vietnam's cultural industries in the digital age. As an integral part of the Yen Tu – Vinh Nghiem – Con Son, Kiep Bac World Cultural Heritage Site, the Con Son – Kiep Bac relic site has been carefully preserved and promoted, attracting large numbers of visitors while positively contributing to the city's socio-economic development.Efforts to restore historical sites, revive traditional festivals, and preserve cultural values have played an important role in safeguarding national identity. A notable example is the Do Son Buffalo Fighting Festival, a distinctive cultural tradition of Hai Phong's coastal communities that reflects local aspirations for favorable weather, peace, and prosperity.Unlocking the value of heritage goes beyond preservation; it also requires sharing and promoting it to the world. Embracing this trend, craft villages and businesses have adapted by developing tourism linked with traditional handicrafts. Chu Dau pottery village is a prime example, where artisans continue to preserve traditional techniques while innovating throughout the production process, helping enhance the value of this cultural heritage.Turning cultural heritage into economic value requires creativity from artists while also preserving traditional skills and passing them on to younger generations in craft villages that produce tourism and souvenir products. In the photo: Ha Dong handicraft and trade village in Thuong Hong Commune.Tourism, together with a diverse range of products and services, has become an effective channel for promoting heritage, enriching visitor experiences while attracting and retaining tourists in Hai Phong. In the photo: International visitors shop and explore the Central Flower Garden promenade.Distinctive cultural products should be promoted through digital platforms, integrating QR codes, websites, and other digital tools to enhance their artistic value, improve economic returns, and strengthen international competitiveness.Building on its rich cultural values, Hai Phong has developed a wide range of products that reflect the city's unique identity. These products not only help preserve heritage but also create livelihoods, promote the city's image, and support the growth of cultural industries. In the photo: Visitors experience traditional cake-making in Viet Hai village in Cat Hai special zone.
